Kubla Khan Essays (5570 words) - British Poetry,

Metrics and measurements Essay Example | Topics and Well Written Essays - 750 words

Measurements and estimations - Essay Example By and large, human asset measurements and estimations make an interpretation of HR abilities to quantifiable key worth, which encourages better comprehension of human asset information, and improves human asset association with the remainder of the association (Jamroq and Overholt 3; Strategy2Act). As per Strategy2Act, an association that creates answers for getting significant data out of documents made with mainstream office instruments, the most widely recognized human asset estimations and measurements are normally identified with representative mentalities, worker turnover, worker ability levels, just as redistributing costs, administration focus tasks, the number human asset exchanges prepared, staffing process, preparing programs use and viability, and advancements. These measurements and estimations are utilized by 25% to 75% all things considered (Strategy2Act). Worker turnover metric incorporates pointers, for example, cost per recruit, turnover cost, turnover rate, time to fill, and length of business. Cost per enlist incorporates estimation of publicizing expenses, work office charges, talent scout charges, worker referrals rewards, migration benefits, selection representative compensation and advantages costs, and the quantity of recruits. Turnover cost incorporates count of end, recently recruited employee, opportunity, and expectation to absorb information costs. Turnover rate is the rate at which representatives leave the association. Time to fill is the period from work demand endorsement to fresh recruit start date. Length of business considers the activity assignment, division, and so on (Strategy2Act). For instance, Carphone Warehouse found that each retail representative who left the organization inside a half year cost 4,875 in net overall revenues. On the off chance that they could decrease turnover by just 2% they could cut 58 5,900 in enlistment and preparing expenses and lost efficiency (Carrington 38). Enrolling metric incorporates empty period, fresh recruits execution evaluation, director fulfillment, turnover paces of recently recruited employees, and monetary effect of terrible recruit. Empty period is the quantity of by and large days the employments were empty. Recently recruited employees execution examination is the normal execution evaluation of fresh recruits, contrasted with past period. Administrator fulfillment is the fulfillment of recruiting chiefs, contrasted with past period. Turnover pace of recently recruited employees is estimated for a particular period. Money related effect of terrible recruit incorporates the expense per enlist and the turnover cost. For instance, Carphone Warehouse utilizes enlistment measurements to get the perfect individuals at the correct time - and first time. Maintenance metric incorporates by and large worker turnover, preventable turnover, decent variety turnover, and money related effect of representative turnover. Generally worker turnover accentuates the key positions. Preventable turnover considers the reasons why the representative left the association and what measures might be taken to forestall it. Decent variety turnover orders the turnover rate into three classifications dependent on proficient, administrative, and specialized positions. For instance, Scottish Power utilizes a scorecard framework to screen maintenance of its retail business that utilizes call focus staff, meter perusers, and salesman where consistency standard is low. Preparing and Development metric incorporates learning and development openings, hands on learning fulfillment, and open doors for recently recruited employees. Learning and development

How a Food Addiction Develops

How a Food Addiction Develops Addiction Addictive Behaviors Print How a Food Addiction Develops By Elizabeth Hartney, BSc., MSc., MA, PhD Elizabeth Hartney, BSc, MSc, MA, PhD is a psychologist, professor, and Director of the Centre for Health Leadership and Research at Royal Roads University, Canada. Learn about our editorial policy Elizabeth Hartney, BSc., MSc., MA, PhD Medically reviewed by Medically reviewed by Steven Gans, MD on August 22, 2016 Steven Gans, MD is board-certified in psychiatry and is an active supervisor, teacher, and mentor at Massachusetts General Hospital. Learn about our Medical Review Board Steven Gans, MD Updated on October 02, 2019 Image Source/Getty Images More in Addiction Addictive Behaviors Caffeine Internet Shopping Sex Alcohol Use Drug Use Nicotine Use Coping and Recovery In a sense, we are all addicted to food. Think about what it feels like when you aren’t able to eat. You start to crave food, and become more physically and emotionally uncomfortable the longer the cravings go on for until eating becomes the most important thing for you to do. This is the constant experience of people struggling with food addiction, even if they have plenty to eat. Food is essential to survival, and unlike other addictive behaviors, it is normal to eat repeatedly every day and to look forward to eating for pleasure. But several characteristics separate normal or occasional binge eating from food addiction. Firstly, food addiction is maladaptive, so although people overeat to feel better, it often ends up making them feel worse and gives them more to feel bad about. Food addiction can threaten health, causing obesity, malnutrition, and other problems. Secondly, the overeating that people with food addiction do is persistent, so a person addicted to food eats too much food (and often the wrong kinds of food) too much of the time. We all overeat from time to time, but people with food addiction often overeat every day, and they eat, not because they are hungry, but as their main way of coping with stress. Then if they are unable to overeat, they experience anxiety or other painful emotions. The Controversy As a behavioral addiction, the concept of food addiction is controversial. The field is divided between those who think that overeating can be a type of addiction, and those who think that true addictions are limited to psychoactive substances that produce symptoms such as physical tolerance and withdrawal. Although this has been demonstrated in research with sugar and fat (the two most common obesity-causing constituents of food), and other studies show that food produces opiates in the body, many think that this does not necessarily constitute an addiction. However, the growing epidemic of obesity over the past 20 years has raised a public health concern. Over a third of US adults and approximately 17% of children are obese. Childhood obesity has been recognized as a major health concern. This concern, along with effective treatments for addictions, which are being successfully applied to more and more problematic behaviors, is contributing to a movement towards understanding over-eating, and the consequences of obesity and related health problems, in terms of addiction. Food addiction shares many features with diagnoses now included in the Diagnostic and Statistical Manual of Mental Disorders (DSM-5), namely,  Binge Eating Disorder, which is categorized with the Feeding and Eating Disorders. Excessive eating is also a characteristic of another eating disorder outlined in the DSM, known as Bulimia Nervosa. Some controversy remains over whether eating disorders are actually addictions, but many experts believe that they are. How Its Like Other Addictions There are several similarities between food addiction and drug addiction, including effects on mood, external cues to eat or use drugs, expectancies, restraint, ambivalence, and attribution. Neurotransmitters and the brains reward system have been implicated in food and other addictions. In animal studies, for example, dopamine has been found to play an important role in overall reward systems, and binging on sugar has been shown to influence dopamine activity. Food, drugs and other addictive substances and behaviors are all associated with pleasure, hedonism, and social, cultural or sub-cultural desirability. When advertising or the people around us tell us that food, drug, or activity will feel good, it sets up a self-fulfilling prophecy. We are more likely to seek it out, and we are more likely to experience pleasure when we indulge. Underlying Problems May Cause Food Addiction Similarities between food addiction and other addictions suggest a universal process underlying food and other addictions. Some experts go further, theorizing that overlaps, similarities, and co-occurrences of mental health problems, including addictions, depression, obsessive-compulsive disorder, and eating disorders, and the phenomenon of a new addiction or mental health problem developing when an old addiction is treated, indicate that they are expressions of related underlying pathologies. It has been argued that viewing these conditions separately hinders the development of a comprehensive view of addictions. More evidence is needed to support these proposed ideas, and at present, professionals differ in the extent to which they see these problems as related. The 9 Best Online Therapy Programs

The Concept and Nature of Outsourcing Logistics Free Essay Example, 2500 words

To many firms, logistics outsourcing is a means of reorganizing their distribution networks thus increasing their competitive advantages. In the last several years, there has been a dramatic growth of logistics outsourcing by use of a third party logistics (3PL) provider for all or part of an organization s logistics operations (Regan Wang, 1). Sometimes, an organization decides on outsourcing when it is hard to handle all aspects of the business. In addition, another reason for outsourcing logistics is that there are a few processes limited for a short time and are therefore not practical to hire experts for a short period (Mehta, 1). However, in most cases, it is difficult handling the high demand of every department within an organization especially the call center services and sales services. Additionally, many of the cases are temporary and it is not ideal for the company to appoint an in-house department to manage this work. It is the duty of the outsourced company to accompl ish the necessary actions once they have received the duties (Inso. A decade ago, the third party logistics was just surfacing in many parts of the world. We will write a custom essay sample on The Concept and Nature of Outsourcing Logistics or any topic specifically for you Only $17.96 $11.86/page

An Investigation of the Gender Gap of Boys Underachieving...

ABSTRACT The purpose of this study was to investigate the gender gap, especially of boys’ underachievement in literacy, and discover if there are particular strategies that schools can implement in order to raise the attainment levels of boys. As the issue of the gender gap is so wide I selected literature to review which covered a wide range of theorists and existing studies. Specifically I wanted to identify some of the suggested causes for the underachievement of boys and any already proposed effective strategies which I could execute in my own study. The data I collected from the study was both qualitative and quantitative in order to give a more valid outcome; these included an open-ended, semi-structured interview, which I†¦show more content†¦Regardless of Gorard’s (2001) analysis, there are many who still feel that the performance gap is a concern. In 1993 the Ofsted report offered some insight into differing perspectives and explanations for boys’ und erachievement, including the lack of male literacy role models, classroom strategies, curriculum literacy content, perceptions of behaviour, social class and ethnicity (cited in Bearne, 2004). Solsken (1995, cited in Bearne, 2004) added to this list claiming that literacy is associated more with females and femininity and believes that this possibly has a negative effect on boys and their attitudes towards reading. Solken’s (1995) argument links very closely with Watson et al.(2007) who proposed that popular explanations often focus on boys’ ‘biological make-up’. They claim that evidence shows that ‘hegemonic masculinity is central to ... the struggles boys face as literacy learners’ (Watson et al. 2010: 357). Rowan et al (2002) also believes that ‘boys are biologically different to girls and that this biologically difference is the cause of behavioural differences’ (Rowan et al. 2002, cited in Watson et al. 2010:357). He belie ves that due to these biological differences, boys and girls are defined by inherent masculinity and femininity characteristics and in order for educational success this must be acknowledged and accommodated for. This is an important assertion to consider forShow MoreRelatedTackling Gender Underachievement in Literacy and Numeracy Essay2036 Words   |  9 PagesIntroduction In recent years there has been much research into gender learning issues and the apparent learning disparity between boys and girls. Such research has included investigations into boys underachievement in literacy and girls underachievement in mathematics. The aim of such research is to recognise key reasons why such trends are occurring and perhaps more importantly, to address these within the classroom. Since the introduction of the National Curriculum, national testing Read MoreA Critical Review of a Senco Essay4380 Words   |  18 Pagesturn, compromises the ability to learn the grapheme–phoneme mappings that underpin competence in an alphabetic system†. Snowling et al’s (2011) research underpins the classic definition of dyslexia that it is a specific reading difficulty whereby literacy under achievement is apparent and falls below the accepted level given the intelligence of the learner. This study is important: it goes beyond recounting dyslexia at the behavioural level (i.e. incorrect spelling and reading) to taking into consideration

The Vampire Diaries The Awakening Chapter Fourteen Free Essays

string(85) " voice rose and broke in unimaginable horror-â€Å"but Katherine isn’t in it\." Elena felt her flesh creep at the words. â€Å"You don’t mean that,† she said shakily. She remembered what she had seen on the roof, the blood smeared on Stefan’s lips, and she forced herself not to recoil from him. We will write a custom essay sample on The Vampire Diaries: The Awakening Chapter Fourteen or any similar topic only for you Order Now â€Å"Stefan, I know you. You couldn’t have done that†¦Ã¢â‚¬  He ignored her protestations, just went on staring with eyes that burned like the green ice at the bottom of a glacier. He was looking through her, into some incomprehensible distance. â€Å"As I lay in bed that night, I hoped against hope that she would come. Already I was noticing some of the changes in myself. I could see better in the dark; it seemed I could hear better. I felt stronger than ever before, full of some elemental energy. And I was hungry. â€Å"It was a hunger I had never imagined. At dinner I found that ordinary food and drink did nothing to satisfy it. I couldn’t understand that. And then I saw the white neck of one of the serving girls, and I knew why.† He drew a long breath, his eyes dark and tortured. â€Å"That night, I resisted the need, though it took all my will. I was thinking of Katherine, and praying she would come to me. Praying!† He gave a short laugh. â€Å"If a creature like me can pray.† Elena’s fingers were numb within his grasp, but she tried to tighten them, to send him reassurance. â€Å"Go on, Stefan.† He had no trouble speaking now. He seemed almost to have forgotten her presence, as if he were telling this story to himself. â€Å"The next morning the need was stronger. It was as if my own veins were dry and cracked, desperate for moisture. I knew that I couldn’t stand it for long. â€Å"I went to Katherine’s chambers. I meant to ask her, to plead with her-† His voice cracked. He paused and then went on. â€Å"But Damon was there already, waiting outside her rooms. I could see thathe hadn’t resisted the need. The glow of his skin, the spring in his step, told me that. He looked as smug as the cat who’s had the cream. â€Å"But he hadn’t had Katherine. ‘Knock all you like,’ he said to me, ‘but the female dragon inside won’t let you past. I’ve tried already. Shall we overpower her, you and I?’ â€Å"I wouldn’t answer him. The look on his face, that sly, self-satisfied look, repelled me. I pounded on that door to wake†¦Ã¢â‚¬  He faltered, and then gave another humorless laugh. â€Å"I was going to say, ‘to wake the dead.’ But the dead aren’t so hard to wake after all, are they?† After a moment, he went on. â€Å"The maid, Gudren, opened the door. She had a face like a flat white plate, and eyes like black glass. I asked her if I could see her mistress. I expected to be told that Katherine was asleep, but instead Gudren just looked at me, then at Damon over my shoulder. † ‘I would not tellhim ,’ she said at last, ‘but I will tell you. My lady Katerina is not within. She went out early this morning, to walk in the gardens. She said she had much need of thought.’ â€Å"I was surprised. ‘Early this morning?’ I said. † ‘Yes,’ she replied. She looked at both Damon and me without liking. ‘My mistress was very unhappy last night,’ she said meaningfully. ‘All night long, she wept.’ â€Å"When she said that, a strange feeling came over me. It wasn’t just shame and grief that Katherine should be so unhappy. It was fear. I forgot my hunger and weakness. I even forgot my enmity for Damon. I was filled with haste and a great driving urgency. I turned to Damon and told him that we had to find Katherine, and to my surprise he just nodded. â€Å"We began to search the gardens, calling Katherine’s name. I remember just what everything looked like that day. The sun was shining on the high cypress trees and the pines in the garden. Damon and I hurried between them, moving more and more quickly, and calling. We kept calling her†¦Ã¢â‚¬  Elena could feel the tremors in Stefan’s body, communicated to her through his tightly gripping fingers. He was breathing rapidly but shallowly. â€Å"We had almost reached the end of the gardens when I remembered a place that Katherine had loved. It was a little way out onto the grounds, a low wall beside a lemon tree. I started there, shouting for her. But as I got closer, I stopped shouting. I felt†¦ a fear-a terrible premonition. And I knew I mustn’t-mustn’t go-† â€Å"Stefan!† said Elena. He was hurting her, his fingers biting into her own, crushing them. The tremors racing through his body were growing, becoming shudders. â€Å"Stefan, please!† But he gave no sign that he heard her. â€Å"It was like-a nightmare-everything happening so slowly. I couldn’t move-and yet I had to. I had to keep walking. With each step, the fear grew stronger. I could smell it. A smell like burned fat. I mustn’t go there-I don’t want to see it-† His voice had become high and urgent, his breath coming in gasps. His eyes were wide and dilated, like a terrified child’s. Elena gripped his viselike fingers with her other hand, enfolding them completely. â€Å"Stefan, it’s all right. You’re not there. You’re here with me.† â€Å"I don’t want to see it-but I can’t help it. There’s something white. Something white under the tree. Don’t make me look at it!† â€Å"Stefan, Stefan, look at me!† He was beyond hearing. His words came in heaving spasms, as if he could not control them, could not get them out fast enough. â€Å"I can’t go any closer-but I do. I see the tree, the wall. And that white. Behind the tree. White with gold underneath. And then I know, I know, and I’m moving toward it because it’s her dress. Katherine’s white dress. And I get around the tree and I see it on the ground and it’s true. It’s Katherine’s dress,†-his voice rose and broke in unimaginable horror-â€Å"but Katherine isn’t in it. You read "The Vampire Diaries: The Awakening Chapter Fourteen" in category "Essay examples"† Elena felt a chill, as if her body had been plunged into ice water. Her skin rose in goose-flesh, and she tried to speak to him but couldn’t. He was rattling on as if he could keep the terror away if he kept on talking. â€Å"Katherine isn’t there, so maybe it’s all a joke, but her dress is on the ground and it’s full of ashes. Like the ashes in the hearth, just like that, only these smell of burned flesh. They stink. The smell is making me sick and faint. Beside the sleeve of the dress is a piece of parchment. And on a rock, on a rock a little way away is a ring. A ring with a blue stone, Katherine’s ring. Katherine’s ring†¦Ã¢â‚¬  Suddenly, he called out in a terrible voice, â€Å"Katherine, what have youdone ?† Then he fell to his knees, releasing Elena’s fingers at last, to bury his face in his hands. Elena held him as he was gripped by wracking sobs. She held his shoulders, pulling him to her lap. â€Å"Katherine took the ring off,† she whispered. It was not a question. â€Å"She exposed herself to the sun.† His harsh sobs went on and on, as she held him to the full skirts of the blue gown, stroking his quivering shoulders. She murmured nonsense meant to soothe him, pushing away her own horror. And, presently, he quieted and lifted his head. He spoke thickly, but he seemed to have returned to the present, to have come back. â€Å"The parchment was a note, for me and for Damon. It said she had been selfish, wanting to have both of us. It said-she couldn’t bear to be the cause of strife between us. She hoped that once she was gone we would no longer hate each other. She did it to bring us together.† â€Å"Oh, Stefan,† whispered Elena. She felt burning tears fill her own eyes in sympathy. â€Å"Oh, Stefan, I’m so sorry. But don’t you see, after all this time, that what Katherine did was wrong? It was selfish, even, and it washer choice. In a way, it had nothing to do with you, or with Damon.† Stefan shook his head as if to shake off the truth of the words. â€Å"She gave her life†¦ for that. We killed her.† He was sitting up now. But his eyes were still dilated, great disks of black, and he had the look of a small bewildered boy. â€Å"Damon came up behind me. He took the note and read it. And then-I think he went mad. We were both mad. I had picked up Katherine’s ring, and he tried to take it. He shouldn’t have. We struggled. We said terrible things to each other. We each blamed the other for what had happened. I don’t remember how we got back to the house, but suddenly I had my sword. We were fighting. I wanted to destroy that arrogant face forever, to kill him. I remember my father shouting from the house. We fought harder, to finish it before he reached us. â€Å"And we were well matched. But Damon had always been stronger, and that day he seemed faster, too, as if he had changed more than I had. And so while my father was still shouting from the window I felt Damon’s blade get past my guard. Then I felt it enter my heart.† Elena stared, aghast, but he went on without pause. â€Å"I felt the pain of the steel, I felt it stab through me, deep, deep inside. All the way through, a hard thrust. And then the strength poured out of me and I fell. I lay there on the paved ground.† He looked up at Elena and finished simply, â€Å"And that is how†¦ I died.† Elena sat frozen, as if the ice she’d felt in her chest earlier tonight had flooded out and trapped her. â€Å"Damon came and stood over me and bent down. I could hear my father’s cries from far away, and screams from the household, but all I could see was Damon’s face. Those black eyes that were like a moonless night. I wanted to hurt him for what he had done to me. For everything he had done to me, and to Katherine.† Stefan was quiet a moment, and then he said, almost dreamily, â€Å"And so I lifted my sword and I killed him. With the last of my strength, I stabbed my brother through the heart.† The storm had moved on, and through the broken window Elena could hear soft night noises, the chirp of crickets, the wind sifting through trees. In Stefan’s room, it was very still. â€Å"I knew nothing more until I woke up in my tomb,† said Stefan. He leaned back, away from her, and shut his eyes. His face was pinched and weary, but that awful childlike dreaminess was gone. â€Å"Both Damon and I had had just enough of Katherine’s blood to keep us from truly dying. Instead we changed. We woke together in our tomb, dressed in our best clothing, laid on slabs side by side. We were too weak to hurt each other anymore; the blood had been just barely enough. And we were confused. I called to Damon, but he ran outside into the night. â€Å"Fortunately, we had been buried with the rings Katherine had given us. And I found her ring in my pocket.† As if unconsciously, Stefan reached up to stroke the golden circlet. â€Å"I suppose they thought she had given it to me. â€Å"I tried to go home. That was stupid. The servants screamed at the sight of me and ran to fetch a priest. I ran, too. Into the only place where I was safe, into the dark. â€Å"And that is where I’ve stayed ever since. It’s where I belong, Elena. I killed Katherine with my pride and my jealousy, and I killed Damon with my hatred. But I did worse than kill my brother. I damned him. â€Å"If he hadn’t died then, with Katherine’s blood so strong in his veins, he would have had a chance. In time the blood would have grown weaker, and then passed away. He would have become a normal human again. By killing him then, I condemned him to live in the night. I took away his only chance of salvation.† Stefan laughed bitterly. â€Å"Do you know what the name Salvatore means in Italian, Elena? It means salvation, savior. I’m named that, and for St. Stephen, the first Christian martyr. And I damned my brother to hell.† â€Å"No,† said Elena. And then, in a stronger voice, she said, â€Å"No, Stefan. He damned himself. He killedyou . But what happened to him after that?† â€Å"For a while he joined one of the Free Companies, ruthless mercenaries whose business was to rob and plunder. He wandered across the country with them, fighting and drinking the blood of his victims. â€Å"I was living beyond the city gates by then, half starved, preying on animals, an animal myself. For a long time, I heard nothing about Damon. Then one day I heard his voice in my mind. â€Å"He was stronger than I, because he was drinking human blood. And killing. Humans have the strongest life essence, and their blood gives power. And when they’re killed, somehow the life essence they give is strongest of all. It’s as if in those last moments of terror and struggle the soul is the most vibrant. Because Damon killed humans, he was able to draw on the Powers more than I was.† â€Å"What†¦ powers?† said Elena. A thought was growing in her mind. â€Å"Strength, as you said, and quickness. A sharpening of all the senses, especially at night. Those are the basics. We can also†¦ feel minds. We can sense their presence, and sometimes the nature of their thoughts. We can cast confusion about weaker minds, either to overwhelm them or to bend them to our will. There are others. With enough human blood we can change our shapes, become animals. And the more you kill, the stronger all the Powers become.† â€Å"Damon’s voice in my mind was very strong. He said he was now the condottieri of his own ‘ company and he was coming back to Florence. He said that if I was there when he arrived he would kill me. I believed him, and I left. I’ve seen him once or twice since then. The threat is always the same, and he’s always more powerful. Damon’s made the most of his nature, and he seems to glory in its darkest side.† â€Å"But it’s my nature, too. The same darkness is inside me. I thought that I could conquer it, but I was wrong. That’s why I came here, to Fell’s Church. I thought if I settled in some small town, far away from the old memories, I might escape the darkness. And instead, tonight, I killed a man.† † No,† said Elena forcefully. â€Å"I don’t believe that, Stefan.† His story had filled her with horror and pity†¦ and fear, too. She admitted that. But her disgust had vanished, and there was one thing she was sure about. Stefan wasn’t a murderer. â€Å"What happened tonight, Stefan? Did you argue with Tanner?† â€Å"I†¦ don’t remember,† he said bleakly. â€Å"I used the Power to persuade him to do what you wanted. Then I left. But later I felt the dizziness and the weakness come over me. Asit has before.† He looked up at her directly. â€Å"The last time it happened was in the cemetery, right by the church, the night Vickie Bennett was attacked.† â€Å"But you didn’t do that. Youcouldn’t have done that†¦ Stefan?† â€Å"I don’t know,† he said harshly. â€Å"What other explanation is there? And I did take blood from the old man under the bridge, that night you girls ran away from the graveyard. I would have sworn I didn’t take enough to harm him, but he almost died. And I was there when both Vickie and Tanner were attacked.† â€Å"But you don’t remember attacking them,† said Elena, relieved. The idea that had been growing in her mind was now almost a certainty. â€Å"What difference does it make? Who else could have done it, if not me?† â€Å"Damon,† said Elena. He flinched, and she saw his shoulders tighten again. â€Å"It’s a nice thought. I hoped at first that there might be some explanation like that. That it might be someone else, someone like my brother. But I’ve searched with my mind and found nothing, no other presence. The simplest explanation is that I’m the killer.† â€Å"No,† said Elena, â€Å"you don’t understand. I don’t just mean that someone like Damon might do the things we’ve seen. I mean Damon is here, in Fell’s Church. I’ve seen him.† Stefan just stared at her. â€Å"It must be him,† Elena said, taking a deep breath. â€Å"I’ve seen him twice now, maybe three times. Stefan, you just told me a long story, and now I’ve got one to tell you.† As quickly and simply as she could, she told him about what had happened in the gym, and at Bonnie’s house. His lips tightened into a white line as she told him how Damon had tried to kiss her. Her cheeks grew hot as she remembered her own response, how she had almost given in to him. But she told Stefan everything. About the crow, too, and all the other strange things that had happened since she had come home from France. â€Å"And, Stefan, I think Damon was at the Haunted House tonight,† she finished. â€Å"Just after you felt dizzy in the front room, someone passed me. He was dressed up like-like Death, in black robes and a hood, and I couldn’t see his face. But something about the way he moved was familiar. It was him, Stefan. Damon was there.† â€Å"But that still wouldn’t explain the other times. Vickie and the old man. Idid take blood from the old man.† Stefan’s face was taut, as if he were almost afraid to hope. â€Å"But you said yourself you didn’t take enough to harm him. Stefan, who knows what happened to that man after you left? Wouldn’t it be the easiest thing in the world for Damon to attack him then? Especially if Damon’s been spying on you all along, maybe in some other form†¦Ã¢â‚¬  â€Å"Like a crow,† murmured Stefan. â€Å"Like a crow. And as for Vickie†¦ Stefan, you said that you can cast confusion over weaker minds, overpower them. Couldn’t that be what Damon was doing to you? Overpowering your mind as you can overpower a human’s?† â€Å"Yes, and shielding his presence from me.† There was mounting excitement in Stefan’s voice. â€Å"That’s why he hasn’t answered my calls. He wanted-† â€Å"He wanted just what’s happened to happen. He wanted you to doubt yourself, to think you were a killer.But it isn’t true, Stefan . Oh, Stefan, you know that now, and you don’t have to be afraid anymore.† She stood up, feeling joy and relief course through her. Out of this hideous night, something wonderful had come. â€Å"That’s why you’ve been so distant with me, isn’t it?† she said, holding out her hands to him. â€Å"Because you’re afraid of what you might do. But there’s no need for that any longer.† â€Å"Isn’t there ?† He was breathing quickly again, and he eyed her outstretched hands as if they were two snakes. â€Å"You think there’s no reason to be afraid? Damon may have attacked those people, but he doesn’t control my thoughts. And you don’t know what I’ve thought about you.† Elena kept her voice level. â€Å"You don’t want to hurt me,† she said positively. â€Å"No? There have been times, watching you in public, when I could scarcely bear not to touch you. When I was so tempted by your white throat, your little white throat with the faint blue veins beneath the skin†¦Ã¢â‚¬  His eyes were fixed on her neck in a way that reminded her of Damon’s eyes, and she felt her heartbeat step up. â€Å"Times when I thought I would grab you and force you right there in the school.† â€Å"There’s no need to force me,† said Elena. She could feel her pulse everywhere now; in her wrists and the inside of her elbows-and in her throat. â€Å"I’ve made my decision, Stefan,† she said softly, holding his eyes. â€Å"I want to.† He swallowed thickly. â€Å"You don’t know what you’re asking for.† â€Å"I think Ido . You told me how it was with Katherine, Stefan. I want it to be like that with us. I don’t mean I want you to change me. But we can share a little without that happening, can’t we? I know,† she added, even more softly, â€Å"how much you loved Katherine. But she’s gone now, and I’m here. And I love you, Stefan. I want to be with you.† â€Å"You don’t know what you’re talking about!† He was standing rigid, his face furious, his eyes anguished. â€Å"If I once let go, what’s tokeep me from changing you, or killing you? The passion is stronger than you can imagine. Don’t you understand yet what I am, what I can do?† She stood there and looked at him quietly, her chin raised slightly. It seemed to enrage him. â€Å"Haven’t you seen enough yet? Or do I have to show you more? Can’t you picture what I might do to you?† He strode over to the cold fireplace and snatched out a long piece of wood, thicker than both Elena’s wrists together. With one motion, he snapped it in two like a match stick. â€Å"Yourfragile bones,† he said. Across the room was a pillow from the bed; he caught it up and with a slash of his nails left the silk cover in ribbons. â€Å"Yoursoft skin.† Then he moved toward Elena with preternatural quickness; he was there and had hold of her shoulders before she knew what was happening. He scared into her face a moment, then, with a savage hiss that raised the hairs at the nape of her neck, drew his lips back. It was the same snarl she’d seen on the roof, those white teeth bared, the canines grown to unbelievable length and sharpness. They were the fangs of a predator, a hunter. â€Å"Your white neck,† he said in a distorted voice. Elena stood paralyzed another instant, gazing as if compelled into that chilling visage, and then something deep in her unconscious took over. She reached up within the restraining circle of his arms and caught his face between her two hands. His cheeks were cool against her palms. She held him that way, softly, so softly, as if to reprove his hard grip on her bare shoulders. And she saw the confusion slowly come to his face, as he realized she was not doing it to fight him or to shove him away. Elena waited until that confusion reached his eyes, shattering his gaze, becoming almost a look of pleading. She knew that her own face was fearless, soft yet intense, her lips slightly parted. They were both breathing quickly now, together, in rhythm. Elena could feel it when he started to shake, trembling as he had when the memories of Katherine had become too much to bear. Then, very gently and deliberately, she drew that snarling mouth down to her own. He tried to oppose her. But her gentleness was stronger than all his inhuman strength. She shut her eyes and thought only of Stefan, not of the dreadful things she had learned tonight but of Stefan, who had stroked her hair as lightly as if she might break in his hands. She thought of that, and she kissed the predatory mouth that had threatened her a few minutes ago. She felt the change, the transformation in his mouth as he yielded, responding helplessly to her, meeting her soft kisses with equal softness. She felt the shudder go through Stefan’s body as the hard grip on her shoulders softened, too, becoming an embrace. And she knew she’d won. â€Å"You will never hurt me,† she whispered. It was as if they were kissing away all the fear and desolation and loneliness inside them. Elena felt passion surge through her like summer lightning, and she could sense the answering passion in Stefan. But infusing everything else was a gentleness almost frightening in its intensity. There was no need for haste or roughness, Elena thought as Stefan gently guided her to sit down. Gradually, the kisses grew more urgent, and Elena felt the summer lightning flicker all through her body, charging it, making her heart pound and her breath catch. It made her feel strangely soft and dizzy, made her shut her eyes and let her head fall back in abandon. It’s time, Stefan, she thought. And, very gently, she drew his mouth down again, this time to her throat. She felt his lips graze her skin, felt his breath warm and cool at once. Then she felt the sharp sting. But the pain faded almost instantly. It was replaced by a feeling of pleasure that made her tremble. A great rushing sweetness filled her, flowing through her to Stefan. At last she found herself gazing into his face, into a face that at last had no barriers against her, no walls. And the look she saw there made her feel weak. â€Å"Do you trust me?† he whispered. And when she simply nodded, he held her eyes and reached for something beside the bed. It was the dagger. She regarded it without fear, and then fixed her eyes again on his face. He never looked away from her as he unsheathed it and made a small cut at the base of his throat. Elena looked at it wide-eyed, at the blood as bright as holly berries, but when he urged her forward she did not try to resist him. Afterward he just held her a long time, while the crickets outside made their music. Finally, he stirred. â€Å"I wish you could stay here,† he whispered. â€Å"I wish you could stay forever. But you can’t.† â€Å"I know,† she said, equally quiet. Their eyes met again in silent communion. There was so much to say, so many reasons to be together. â€Å"Tomorrow,† she said. Then, leaning against his shoulder, she whispered, â€Å"Whatever happens, Stefan, I’ll be with you. Tell me you believe that.† His voice was hushed, muffled in her hair. â€Å"Oh, Elena, I believe it. Whatever happens, we’ll be together.† How to cite The Vampire Diaries: The Awakening Chapter Fourteen, Essay examples

Unethical business practices and their effects

Introduction In the contemporary world, businesses that comply with the rightful ethical conducts are decreasing drastically. In most businesses, at least one business practice is done in an unethical manner. The unethical practices in businesses are adversely affecting governments through the loss of taxes (George Jones, 2010). Consequently, the world economy is facing a crisis as businesses evade from paying taxes.Advertising We will write a custom term paper sample on Unethical business practices and their effects specifically for you for only $16.05 $11/page Learn More With globalization, companies are trying their best to reap maximum profits and outweigh their competitors’ profits at the expense of the global economy. Transparency and accountability is outdated as companies are aiming at one thing; to reap maximum profits at all cost. Cases have occurred where companies that had been involved in unethical practices clear their names in cour ts through bribery. The executives of such companies protect their brand names, and they fight to maintain the company’s reputation through corruption. At the end of the day, the government, employees, investors, competitors, and the customers suffer while the crooks enjoy the fruits of their unethical business practices. This paper will give a stringent analysis of the various unethical business practices and the effect that they have on the organization. The paper will bring in ideas, information, and examples of unethical business practices in major organizations. Unethical business practices and their effects on the organization Manipulation and exploitation of employees Employees are very essential stakeholders in any company because they determine the level of productivity of the company. However, some managers take advantage of defenseless employees to exploit them in one way or another. The vulnerable employees have no choice but to be submissive. Some unethical pract ices that harm the employers include low wages and unsafe working environment. Some employers have made it a routine to have their private cloakrooms while the other employees use unsanitary cloakrooms. Essentially, any practices that make the employees uncomfortable in the work place are unethical, as they do not comply with the federal working standards. We take an example of G4S Company, which is one of the largest private companies in the world. The company has a motto of delivering excellent services and maintaining the highest level of ethical standards. However, in the recent past, reports indicated that G4S did not adhere to its motto, and its ability to control its worldwide operations failed considerably.Advertising Looking for term paper on business economics? Let's see if we can help you! Get your first paper with 15% OFF Learn More The executives of the company have turned up to be violent towards their junior employees. The executives confront the employ ees; they pay then low wages, and increase pressures in the work environment (Hill Plimmer, 2013). Unethical business practices are likely to have adverse consequences to the organization. G4S is at the risk of destroying its reputation; therefore, the future of the company is at risk. The G4S Company has existed for decades and it has expanded globally, however, the company can collapse within a short period if its reputation is disputed. Currently, G4S’s has slipped in its ability to manage its global empire. It was so embarrassing that G4S was unable to supply enough security guards in a contract that would earn it massive profits during the 2012 Olympics. It is noteworthy that G4S operates in third world nations that have rampant corruption and fraud cases. There is a very high possibility of the G4S executives in such nations to be drawn into unethical practices that may further portray the company’s incompetency. Essentially, there are numerous fraud cases in th e management of the company, and those practices are driving G4S into the grave. Unfair competitive practices All business people aim at gaining a competitive advantage over their competitors to win the trust of many customers. Companies would spend millions of dollars to employ strategies that would enable them to enhance their sales. However, there are those business people who opt to employ unfair and unethical business practices that result into unfair competitive practices. Wal-Mart was a victim of unfair business practices in the recent past. The multinational company invested heavily to investigate and determine the extent to which its competitors adhere to the anti-bribery law. Wal-Mart did the investigation in Mexico, Brazil, China, and India, which are its major international markets. In its investigations, Wal-Mart discovered that its competitors were indeed violating the corruption act that guides foreign investors. One of the Mexican subsidiaries that happen to be Wal-M art’s major competitors had indeed paid bribes to be allowed to open new stores in Mexico (Clifford Barstow, 2012).Advertising We will write a custom term paper sample on Unethical business practices and their effects specifically for you for only $16.05 $11/page Learn More To make the matters worse, the subsidiary’s parent company suppressed the investigations through bribery. With regard to the mentioned allegations, there is a high possibility that the competitor company evades many other compliance payments to the government though bribery. The unfair competitive practices would only earn a company massive profits in the short run. However, upon investigation and publicity of the matters, the company will have its reputation destroyed. Unethical business practices as those practiced with Wal-Mart’s competitors will result into bad publicity, and the company may never win the publicity trust in the future even though it struggle s to employ ethical conducts. Moreover, if the courts decide to be very strict with such companies, they may be fined heavily. The executive may receive merciless jail terms and finally, the company may end up becoming bankrupt because of the high costs associated with unethical business practices. Bending the company rules In many companies, employees are obliged to submit to their supervisors and managers. They have to obey the authority and perform all their commands. In fact, junior employees have a tendency of alleging to their supervisors in every aspect. Therefore, regardless of how wrong an instruction is, the junior employees are sometimes obliged to abide by the rules of their supervisors and managers. It is noteworthy that performing unethical practices in the work environment is wrong regardless of where the orders came from. Some junior employees are obliged to withhold information regarding the unethical practices of their bosses for the fear of intimidation, which tha t is also unethical. In July 2 2010, the New York Times revealed the case of GlaxoSmithKline Company. The company’s director agreed to pay fines amounting to $3 billion because of promoting a drug for unapproved uses, and improper marketing for other drugs (Thomas Schmidt, 2012). Further investigations indicated that the company lured the doctors by enticing them with luxury trips and spa treatments. The company would meet the full payments of hunting excursions and all sorts of luxuries to win the doctors, and force them to promote some unapproved drugs. Moreover, GlaxoSmithKline financed the publishing of a medical journal that had manipulated clinical trial data to promote the use of the Paxil drug in children.Advertising Looking for term paper on business economics? Let's see if we can help you! Get your first paper with 15% OFF Learn More The highly sensitive information was very essential for the prosecutors to file charges against the GlaxoSmithKline Company, and it was very controversial to find out who disclosed those unethical practices. Sure enough, the whistle blowers were some of the employees of the company. Companies have to be warned that there is a whistle blower policy that rewards employees with substantial rewards. Essentially, whistle blowers earn a great share of the amount that the federal government recovers from the unethical business practices that they report. In fact, a policy guiding taxpayers against fraud has set aside about $10 billion to compensate the whistle blowers. Therefore, managers and supervisors should be warned that employees would be submitting to their unethical orders to set them up. Lack of transparency Companies are always obliged to portray transparency in all their activities. However, cases have occurred where company executives hide some controversial information from th e most important stakeholders of the company. Some companies will present false statements to the investors to clarify why they cannot afford to pay the dividends. Whenever the investors resolve to have the company investigated, the company managers and other executives resist the investigations. The executives of some companies have taken advantage of humble investors to mishandle their propriety. Some executives are even sued for creating false financial statements to deceive the investors. Moreover, company executives evade form paying the taxes using the false statements. Cases have occurred where auditors are bribed to certify false financial statements so that powerful companies can evade from paying the rightful amounts of taxes to the government. Company executives ought to know that legal lawsuits have adverse consequences to the company. Firstly, the court can impose heavy fines to the company, which can declare it bankrupt. The court can order the suspension of the compan y’s activities for a considerably long period. In the case of molesting the investors, the company places itself at a high risk of lacking investors in the future. Of course, new investors would never buy the shares for such companies, and the company’s activities may come to a spontaneous halt because of the lack of funds. Unethical treatments to suppliers and customers Every business must have suppliers of raw materials and customers who purchase their finished products. Essentially, the relationship between the company, its suppliers, and its customers ought to have mutual benefits. However, some businesses are too greedy to allow the other parties to enjoy some good profits. Some companies pay their suppliers so low, such that the suppliers lack the value of the efforts that they input in their work. As if that is not enough, some companies go ahead to produce low quality or unsafe products. In case the company faces strict regulations in the country of production, the unsafe products are shipped into third world nations. This very sad incidence affects innocent individuals who purchase such products unknowingly. Some companies are used to offering the intermediaries with kickbacks so that they can continue purchasing their products. Companies that practice unethical business conducts that harm the suppliers and the consumers should know that their practices might have adverse consequences than anticipated. Once the suppliers find other places where they can sell their products at fair prices, they would stop supplying raw materials for such companies with immediate effect. Unethical business practices that involves the offering of kickbacks to win customers could have costly legal repercussions. Finally, the consumers have all the rights to file lawsuits in case they consume unsafe products. Such cases may have adverse consequences to the business, which may end up paying heavy fines, or even being ordered to close down because of their unet hical practices. The destroyed reputation of such companies may cause their sales to reduce drastically, and the company may end up being bankrupt. Deceptive sales practices Companies’ sales managers are obligated to try all possible ways of making massive sales. However, that does not mean that the companies should involve themselves in deceptive sales practices. In the GlaxoSmithKline case, the company promoted its unapproved antidepressants for human consumption (Thomas Schmidt, 2012). The unethical business practice clearly indicated that the executives of the company were extremely selfish. No amount of fine can compensate for the unethical practice of selling unapproved drugs to humans. Further, the company distorted the data of a diabetic drug that recorded very high sales, and it marketed other drugs improperly. Genuinely, drugs are meant to enhance human life, and the named unethical practices concerning drugs are so inhumane. Even after paying the fine amounting to $3 billion, GlaxoSmithKline does not tremble because their sales exceeded that amount by far. While GlaxoSmithKline may not feel the pain of paying such a huge fine, the company executives should know that its publicity reputation was destroyed. The company may never gain the huge profits that it made in the past. Regardless of how effective their drugs would be, informed customers will tend to shy away from purchasing their drugs. Once consumers know that a company employs unethical business practice in their operations, the effects are inerasable. A company like GlaxoSmithKline that has had some good reputation for many years can have its brand name torn down because of a single unethical incident. Therefore, companies that are practicing deceptive and unethical sales practices should know that their practices would tore the company down in a matter of seconds. Harming the environment All companies ought to adhere to the pollution norms set by the government. Moreover, the compan ies should adhere to the corporate social responsibility policy that obliges companies to honor the surrounding environment and the people in it. However, cases have occurred where companies are involved in unethical behaviors that harm the environment. Some companies release chemical pollutants into the air or into water bodies. Such companies do not care about the repercussions of their ill deeds. The companies release toxics that harm the lives of the living things around their locality. They evade the expenses that are associated with the treatment of toxics before they are released into the environment. This sad incidence clearly indicates that the greedy executives of such companies care less about those individuals and other living things that are affected in one way or another. One thing that companies harming the environment without caring ought to know is that some individuals who lived in the past cared about the people in the current generation. They should make it their obligation to think about their descendants who will need a safe environment. Moreover, the affected individuals would be junior employees of the company who may suffer from lifestyle diseases. Of course, the company will have to cater for their Medicare bills, and pay fines if employees decide to sue the company. It is noteworthy that the worst repercussion of unethical behaviors regarding the destruction of the environment is the lowered organizational credibility. The company’s partners, customers, and all other stakeholders will feel intimidated to be associated with a company that does not value the environment. Further, the courts can even order the company to be closed down. Conclusion Indeed, unethical business practices harm a series of people, whereas; only a few greedy incumbents enjoy the fruits of their ill deeds. Essentially, if the global economy is to be on the safe side, companies must adopt ethical business practices. Business executives must ensure that th eir businesses spend their investors’ monies in worthwhile projects. They should ensure that the investors obtain their dividends in time. As discussed, some vulnerable employees suffer in silence, and it is upon the business managers to ensure that they treat all their employees equally. The managers have a responsibility of offering a favorable working environment for all their employees. They have to ensure that the employees’ salaries are disbursed at the right time. In the case of customers, the involved stakeholders of the company must ensure that the customers obtain quality products and services. Business managers should never take advantage of their might to disadvantage their competitors. Moreover, company managers should understand that the government depends on taxes to develop the nations. Therefore, company executives are obliged to ensure that the company pays taxes exclusively. Finally, companies are requested to have a corporate social responsibility. Polluting the environment should be outdated, as companies ought to employ practices that are environmental friendly. Companies should comply with the government’s rules of conserving the air, water, and the general environment. Certainly, if all companies adopt the above named ethical practices, every individual in the world would be very comfortable, whereas, companies will be making honorable profits. References Clifford, S. Barstow, D. (2012). Wal-Mart inquiry reflects alarm on corruption. The New York Times. Web. George, J.M. Jones, G.R. (2010). Understanding and managing organizational behavior (6th ed.). Upper Saddle River, NJ: Prentice Hall. Hill, A. Plimmer, G. (2013). G4S: The inside story. Financial Times. Web. Thomas, K. Schmidt M.S. (2012). Glaxo agrees to pay $3 billion in fraud settlement. The New York Times. Web. This term paper on Unethical business practices and their effects was written and submitted by user Camryn Campos to help you with your own studies. You are free to use it for research and reference purposes in order to write your own paper; however, you must cite it accordingly. You can donate your paper here.

Free Essays on Kants Categorical Imperative

, act as if your action could be a universal law that applies to everyone, at all times. Kant gives four examples that show how certain duties can apply to the categorical imperative. In each case, individuals... Free Essays on Kant's Categorical Imperative Free Essays on Kant's Categorical Imperative Kant starts out from the presumption that an action is moral only if it is good â€Å"in itself†. Moral actions must have pure motivations. Otherwise they would be based on some other motivation separate from the true goodness of the action. Also, moral action cannot be based on a goal. An action with no goal is good in itself and not just good because of a certain outcome. Kant emphasizes the idea that pure moral principles must be grasped a priori. Pure ideas are considered a priori and they are not based on our perception of things. All other things, however, are dependent on the circumstances. Kant describes two different kinds of principles, hypothetical imperatives and categorical imperatives. â€Å"Hypothetical imperatives represent the practical necessity of a possible action as means to something else that is willed.† (87a) So a hypothetical imperative is something that has a motivation, and is aimed at a specific goal. Most of the things people do are hypothetical imperatives. For example, any skill a person might have and practice is aimed at some purpose, therefore it is a hypothetical imperative. â€Å"The categorical imperative would be an imperative that represented an action as necessary in itself without reference to another end-i.e., as objectively necessary.† (87b) Categorical imperatives are good in themselves and are not bases on specific goals and outcomes. Therefore, categorical imperatives are a priori concepts. It is difficult to judge whether someone has a motive other than a pure categorical imperative, so Kant has a universal law to validate it. The law Kant suggests is â€Å"Act as if the maxim of your action were to become by your will a universal law of nature.† (89a) In other words, act as if your action could be a universal law that applies to everyone, at all times. Kant gives four examples that show how certain duties can apply to the categorical imperative. In each case, individuals...

USS Nevada (BB-36) in World War II

USS Nevada (BB-36) in World War II USS Nevada (BB-36) was the lead ship of the Nevada-class of battleships which were built for the US Navy between 1912 and 1916. The Nevada-class was the first to incorporate a set of design characteristics that would be employed in a series of American battleship classes during the years around World War I (1914-1918). Entering service in 1916, Nevada briefly served overseas during the final months of World War I. The interwar period saw the battleship take part in various training exercises in both the Atlantic and Pacific. On December 7, 1941, Nevada was moored in Pearl Harbor when the  Japanese attacked. The only battleship to get underway during the attack, it sustained some damage before beaching on Hospital Point. Repaired and heavily modernized, Nevada took part in the campaign in the Aleutians before returning to the Atlantic. Serving in Europe, it provided naval gunfire support during the  invasions of Normandy and Southern France. Returning to the Pacific, Nevada participated in the final campaigns against Japan and was later used as a target ship during the atomic testing at Bikini Atoll. Design Authorized by Congress on March 4, 1911, the contract for constructing USS Nevada (BB-36) was issued to the Fore River Shipbuilding Company of Quincy, MA. Laid down on November 4 of the following year, the battleship’s design was revolutionary for the US Navy as it incorporated several key characteristics that would become standard on future ships of the type. Among these was the inclusion of oil-fired boilers instead of coal, the elimination of amidships turrets, and the use of an â€Å"all or nothing† armor scheme. These features became sufficiently common on future vessels that Nevada was considered the first of the Standard-type of US battleship. Of these changes, the shift to oil was made with the goal of increasing the ship’s range as the US Navy felt that would be critical in any potential naval conflict with Japan. In designing Nevada’s armor protection, naval architects pursued an â€Å"all or nothing† approach which meant that critical areas of the ship, such as magazines and engineering, were heavily protected while less vital spaces were left unarmored. This type of armor arrangement later became commonplace in both the US Navy and those abroad. While previous American battleships had featured turrets located fore, aft, and amidships, Nevada’s design placed the armament at the bow and stern and was first to include the use of triple turrets. Mounting a total of ten 14-inch guns, Nevada’s armament was placed in four turrets (two twin and two triple) with five guns at each end of the ship. In an experiment, the ship’s propulsion system included new Curtis turbines while its sister ship, USS Oklahoma (BB-37), was given older triple-expansion steam engines. USS Nevada (BB-36) Overview Nation: United StatesType: BattleshipShipyard: Fore River Shipbuilding CompanyLaid Down: November 4, 1912Launched: July 11, 1914Commissioned: March 11, 1916Fate: Sunk as target on July 31, 1948 Specifications (as built) Displacement: 27,500 tonsLength: 583 ft.Beam: 95 ft., 3 in.Draft: 28 ft., 6 in.Propulsion: Geared Curtis turbines turning 2 x propellersSpeed: 20.5 knotsRange: 9,206 miles at 10 knotsComplement: 864 men Armament Guns 10 Ãâ€" 14 in. gun (2 Ãâ€" 3, 2 Ãâ€" 2 superfiring)21 Ãâ€" 5 in. guns2 or 4 Ãâ€" 21 in. torpedo tubes Aircraft 3 x aircraft Construction Entering the water on July 11, 1914 with Eleanor Seibert, the niece of the Governor of Nevada, as sponsor, Nevada’s launch was attended by Secretary of the Navy Josephus Daniels and Assistant Secretary of the Navy Franklin D. Roosevelt. Though Fore River completed work on the ship in late 1915, the US Navy required an extensive series of sea trials before commissioning due to the revolutionary nature of many of the ship’s systems. These commenced on November 4 and saw the ship conduct numerous runs along the New England coast. Passing these tests, Nevada put into Boston where it received additional equipment before being commissioned on March 11, 1916, with Captain William S. Sims in command. World War I Joining the US Atlantic Fleet at Newport, RI, Nevada conducted training exercises along the East Coast and Caribbean during 1916. Based at Norfolk, VA, the battleship was initially retained in American waters following the United States’ entrance into World War I in April 1917. This was due to a shortage of fuel oil in Britain. As a result, the coal-fired battleships of Battleship Division Nine were dispatched to augment the British Grand Fleet instead. In August 1918, Nevada received orders to cross the Atlantic. Joining USS Utah (BB-31) and Oklahoma at Berehaven, Ireland, the three ships formed Rear Admiral Thomas S. Rodgers’ Battleship Division 6. Operating from Bantry Bay, they served as convoy escorts in the approaches to the British Isles. Remaining in this duty until the end of the war, Nevada never fired a shot in anger. That December, the battleship escorted the liner George Washington, with President Woodrow Wilson aboard, into Brest, France. Sailing for New York on December 14, Nevada and its compatriots arrived twelve days later and were greeted by victory parades and celebrations. Interwar Years Serving in the Atlantic during the next few years Nevada traveled to Brazil in September 1922 for the centennial of that nation’s independence. Later transferring to the Pacific, the battleship conducted a goodwill tour of New Zealand and Australia in late summer 1925. In addition to the US Navy’s desire to accomplish diplomatic goals, the cruise was intended to show the Japanese that the US Pacific Fleet was capable of conducting operations far from its bases. Arriving at Norfolk in August 1927, Nevada began a massive modernization program. While in the yard, engineers added torpedo bulges as well as increased Nevada’s horizontal armor. To compensate for the added weight, the ship’s old boilers were removed and fewer new, but more efficient, ones installed along with new turbines. The program also saw Nevada’s torpedo tubes removed, anti-aircraft defenses increased, and a rearrangement of its secondary armament. Topside, the bridge structure was altered, new tripod masts replaced the older lattice ones, and modern fire control equipment installed. Work on the ship was completed in January 1930 and it soon rejoined the US Pacific Fleet. Remaining with that unit for the next decade, it forward deployed to Pearl Harbor in 1940 as tensions with Japan increased. On the morning of December 7, 1941, Nevada was single-moored off Ford Island when the Japanese attacked. Pearl Harbor Granted a degree of maneuverability due to its location that its compatriots on Battleship Row lacked, Nevada was the only American battleship to get underway as Japanese struck. Working its way down the harbor, the ship’s anti-aircraft gunners fought valiantly but the ship quickly sustained a torpedo hit followed by five bomb strikes. The last of these occurred as it neared the channel to open water. Fearing that Nevada might sink and obstruct the channel, its crew beached the battleship on Hospital Point. With the end of the attack, the ship had suffered 50 killed and 109 wounded. In the weeks after, salvage crews commenced repairs on Nevada and on February 12, 1942, the battleship was refloated. After additional repairs were made at Pearl Harbor, the battleship moved to Puget Sound Navy Yard for additional work and modernization. Modernization Remaining in the yard until October 1942, Nevada’s appearance was dramatically altered and when it emerged it looked similar to the newer South Dakota-class. Gone were ship’s tripod masts and its anti-aircraft defenses had been dramatically upgraded to include new dual-purpose 5-inch guns, 40 mm guns, and 20 mm guns. After shakedown and training cruises, Nevada took part in Vice Admiral Thomas Kinkaid’s campaign in the Aleutians and supported the liberation of Attu. With the end the fighting, the battleship detached and steamed for further modernization at Norfolk. That fall, Nevada began escorting convoys to Britain during the Battle of the Atlantic. The inclusion of capital ships such as Nevada was intended to provide protection against German surface raiders such as Tirpitz. Europe Serving in this role into April 1944, Nevada then joined Allied naval forces in Britain to prepare for the invasion of Normandy. Sailing as Rear Admiral Morton Deyo’s flagship, the battleship’s guns pounded German targets on June 6 as Allied troops began landing. Remaining offshore for most of the month, Nevada’s guns provided fire support for forces ashore and the ship earned praise for the accuracy of its fire. After reducing the coastal defenses around Cherbourg, the battleship transferred to the Mediterranean where it provided fire support for the Operation Dragoon landings in August. Striking German targets in southern France, Nevada reprised its performance in Normandy. During the course of operations, it famously dueled the batteries defending Toulon. Steaming for New York in September, Nevada entered port and had its 14-inch guns relined. In addition, the guns in Turret 1 were replaced with tubes taken from the wreck of USS Arizona (BB-39.) Pacific Resuming operations in early 1945, Nevada transited the Panama Canal and joined Allied forces off Iwo Jima on February 16. Taking part in the invasion of the island, the ship’s guns contributed to the pre-invasion bombardment and later provided direct support ashore. On March 24, Nevada joined Task Force 54 for the invasion of Okinawa. Opening fire, it attacked Japanese targets ashore in the days before the Allied landings. On March 27, Nevada sustained damage when a kamikaze struck the main deck near Turret 3. Remaining on station, the battleship continued to operate off Okinawa until June 30 when it departed to join Admiral William â€Å"Bull† Halsey’s Third Fleet which was operating off Japan. Though near the Japanese mainland, Nevada did not strike targets ashore. Later Career With the end of World War II on September 2, Nevada returned to Pearl Harbor after brief occupation duty in Tokyo Bay. One of the oldest battleships in the US Navy’s inventory, it was not retained for use postwar. Instead, Nevada received orders to proceed Bikini Atoll in 1946 for use as a target ship during the Operation Crossroads atomic testing. Painted bright orange, the battleship survived both Able and Baker tests that July. Damaged and radioactive, Nevada was towed back to Pearl Harbor and decommissioned on August 29, 1946. Two years later, it was sunk off Hawaii on July 31, when USS Iowa (BB-61) and two other vessels used it gunnery practice.

Autism Research Paper Example | Topics and Well Written Essays - 2000 words

Autism - Research Paper Example The trend has also caused increased autistic cases since the last century. The book also dwells on understanding the causing factors and symptoms of the disease. However, the author does not provide a particular causing factor. This is based on that numerous factors have been cited to be responsible for the disease. For instance, genetic inheritance, exposure to birth complications, childhood vaccinations and exposure to metals can be cited as causing factors. The book also cited numerous symptoms that are associated with autism. The main focus is, however, done on the repetitive nature of autistic people. In addition, other symptoms are associated with neurological disorders. As a child develops, numerous health challenges are experienced before they reach full development. The development of a child should require their participation in social activities. In addition, the ability of a child to use their physical abilities should also be monitored. Malfunctions of these activities may depict a weaknesses or suffering from an illness. Volkmar (2007) is of the assumption that the health of a child is determined by their ability of fit their environment without many complications. Medical complications may be evidence of an existing illness of health complication. For instance, autism affects children below three years. Autism distorts the ability of the child to socialize effectively as well as take part in physical activities. Volkmar (2007) defines autism as a neurodevelopment disorder depicted by poor social interaction behavior, nonverbal and verbal communication. This medical illness makes it impossible for a child to fit in their environment. Volkmar (2007) points out that, autism has been existence for years but no certain cure has been created to curb the illness or ensure recovery of children affected. Autism is depicted by numerous characteristics and causing factors. The causing

Usage of social media tools in the federal government sector in the Research Paper

Usage of social media tools in the federal government sector in the UAE - Research Paper Example The researcher considers it important here to address the assumption made for developing the usage of social media chart. The domain of â€Å"Social Media Usage† is applicable on any federal department, which is using one or all social media engagement tools such as e-mail, RSS-feeds, Facebook, Twitter, YouTube, Instagram, Search facilities, feedback mechanisms etc. 2.2. Quantity of Social Media Used The primary findings presented in this section represents the number of social media tools that each of the 48 federal departments are using to engage with the general public. From the analysis of the findings, it is found that Facebook and Twitter are the most popular and widely used social media engagement tools utilized by federal departments. On the other hand, Blogger is the least preferred social media engagement tool used by the federal departments of the UAE. The other social media engagement tools that are used by these federal department are YouTube, official website, live chat options, 24/7 feedback mechanism, Instagram, electronic e-mailing systems, RSS-feeds, LinkedIn etc. 2.3. Active/non-Active Users This section of the research report presents the level of activities carried out on the social networking profiles of the federal department and the status of social networking profiles in terms of active or non-active users. ... The assumption that the researcher has made while formulating the findings of this section is that, any federal department having more than 1,000 users on all of its social networking profiles are eligible to be marked in this section. It has been found that the majority of the Federal Departments are active users of social networking tools and engage masses into the conversation and promotional activities. Only Zakat Fund, The National Council for Tourism and Antiquates, Red Crescent UAE, National transport Authority, Department of Energy, Department of Cabinet Affairs, Insurance Authority and Emirates Post Group are either non-active users of social networking tools or have less followership in terms of engaging masses into conversations and promotional activities. 2.4. Value Addition Strategy This section of the findings presents the value addition strategies and tools used by Federal Departments of UAE to keep the interest of people on these social networking tools high. From the analysis, it has been found that the social networking tools maximize the value of communication carried out by the federal departments with the general public. The value addition strategies focuses on providing general public with updated information about the functions and activities of the federal departments, public service messages, visual and photo projection of events, achievements and awards won for performance excellency, press releases and future projects and plans of the respective federal departments. The best features that are found on the social networking profiles of all departments are search facility, feedback mechanisms and ability of the website to show

Traumatic Brain Injury Essay -- Health, Diseases

Traumatic brain injury (TBI) is a sophisticated problem because of different reasons. Among the reasons are their difficulties to be diagnosed early in majority of the cases. This is because either the damage in most cases is not visible or the brain trauma does not receive the attention it deserves since patients with head injuries often times have other injuries. The other problem with head injury is that it is associated with numerous disorders and often results in different psychological symptoms that can complicate the diagnosis and treatment. It may be associated with depression, personality problems, anxiety, paranoia, or apathy. Impulsive aggression which this paper deals with is one of the challenging and complex problems that traumatic brain injury is associated with. Aggressive behavior is one of the most disruptive consequences of TBI. Its enduring problems tend to disrupt families, care givers and above all to the patient whose new behavior becomes obstacle to return to the usual role. It is also said to be the most frequent and very treatable out come of TBI. It is possible to classify aggression as impulsive and premeditated. Impulsive aggression is characterized by relatively unplanned and spontaneous, high levels of autonomic arousal and precipitation by provocation associated with negative emotions such as anger or fear It usually represents a response to a perceived stress. In addition, researches show that impulsive aggression is most common after TBI. Impulsive aggression, also referred to as reactive aggression, affective aggression, or hostile aggression, becomes pathological when aggressive responses are exaggerated in relation to the emotional provocation that occurs In contrast, premeditated aggre... ... are associated with poor social functioning. Previous studies reported that aggression was associated with disruption of family relationships Grafman, (1996) and poor occupational performance (Herzberg &Fenwick, 1988). Social integration decreases impulsive behavior and lessens the vulnerability to developing depressive disorders. Furthermore, it has been suggested that social behavior is influenced by the same biological factors as impulsiveness and aggression (i.e., prefrontal modulation and serotonergic function) (Tateno, 2003). Considering the multifactorial nature of impulsive aggression, biological, psychological and social variables that may contribute for this behavior to arise must be approached. The aggressive behavior is evidently disturbing in social life; therefore individuals that are close to the patients must obtain support (Schwarzbold, 2008).

British Airways Marketing Report Essay

Current share price is 225 with a range of between 224 and 289. Marketing is ‘the management process responsible for identifying, anticipating and satisfying customer requirements profitably. ’ BA used to operate in an oligopoly market however throughout the last century this has changed. Previously it was only large national companies that had enough money to provide flights however nowadays the market operates in perfect competition with high barriers to entry. BA can use marketing to promote their product, drive market share, anticipate customer requirements, satisfy customer needs and ultimately make a profit. The Marketing Mix The marketing mix is a combination of 4 P’s (product, price, place and promotion) that should be used in conjunction with each other to ensure a competitive edge over other companies. ‘The marketing mix is designed to produce mutually satisfying exchanges with a target market’. Product BA’s product in essence relates to the flights offered. However, the product can be drilled down into specific areas ranging from the airport lounges around the world, the ‘extras’ that you can buy on board such as model BA aeroplanes or even package holidays. Each of these has been specifically tailored to meet customer expectations (which are highlighted in the section of the report titled ‘target market’). This part of the marketing mix focuses on how BA’s products are managed and in the Guardian case study article titled ‘BA, Iberia and American Airlines tie-up heralds new era of transatlantic travel’ dated 06/10/2010 it shows how BA have made an executive decision to link their websites with other companies to have the possibility to offer a higher number of routes (products) to their potential customers. Price Price is simply ‘the amount of money customers must pay to obtain a product’. BA’s price is generally higher than their competitors although this is because they believe they are offering higher quality. However, in recent times BA appear to be losing the price war against low cost budget competitors such as Ryanair and Easyjet. Following this, BA have undergone marketing strategies to reduce their price and carry out ‘sale discounted’ periods. BA demand immediate payment for their products, do not give credit terms or allowances. Promotion In the early days when BA was a nationalised company and the market was an oligopoly, they didn’t have to promote as much, as competition was minimal. However, with the growth of new players in the market BA have resulted to advertising in the following areas: tube stations (especially the Jubilee Line going towards Canary Wharf to target higher earners), newspapers (such as the Financial Times and Sunday broadsheets), airports (mainly in Heathrow and Gatwick – their primary hubs) and adverts between TV programmes, starting from September 2009 – such as the News, Politics programmes and factual documentaries. BA also use personal advertising techniques with their advert: ‘Come together it’s Christmas’. This uses emotional targeting to encourage people to buy their product to visit loved ones during this period. See Appendix 2. Place Currently BA do not operate from London Stanstead however a marketing decision could be taken to include this to their portfolio. This would give them a higher percentage of UK airport utilisation however a cost benefit analysis could prove this move to be not so advantageous. BA have recently ‘taken on’ Easyjet and are now offering a Gatwick-Marrakech route at discount prices. This gives customers higher choice and allows BA to remain competitive and attempt at satisfying the needs of those who want to pay less. Once BA have exhausted the 4 P’s, a S. W. O. T. Analysis will be completed to determine and examine internal strengths and weaknesses and, external opportunities and threats. S. W. O. T. Analysis Strengths The case study website article on ‘This is Money’ dated 24/01/2011 undoubtedly highlights one of the major strengths carrying BA at present. The merger between BA and Iberia has strengthened its financial position and is a step closer to ‘creating a multinational multi-brand airlines group’. BA take pride in their strong brand, high quality service and offer prestigious first class airport lounges to ensure that their customers are taken care of to the standard they expect for the prices they are paying. This is what has allowed BA to charge higher fares and gives them the image that higher class passengers are willing to pay for. By linking themselves to fellow competitors (American Airlines) and strengthening their position by joining the One World syndicate, BA have encouraged higher revenues from this tactical decision. Following the strong decline throughout the global recession, BA’s strength is ‘bouncing back’ according to the BBC News Article ‘British Airways in first profit for two years’. Although the rise in incomes and ultimately rise in profits was linked to higher cargo fares, BA were able to successfully cut costs and meet their carbon emissions targets also. Weaknesses Despite the above, BA has been renowned for strong continual losses as highlighted in the other BBC News Article ‘British Airways reports ? 164m loss’. The losses were mainly caused by the volcanic ash cloud and staff strikes both resulting in the cancellation of thousands of flights. It’s reported that just ’15 days strikes†¦ had cost the airline ? 142m’. The strikes had also had a negative impact on their declining reputation making some people not wanting to fly with them anymore. BA’s reputation was also hit when they were sued ? 10K by competitor Virgin for accessing their private files and consequently trying to poach business. If this wasn’t bad enough, in 2009 BA were fined a massive ? 110m for price fixing – known as a ‘cartel’ and this is illegal. Although passengers accept that flight travel can be dangerous, BA adds to its weakness with its own incidents. These range from a mid-air collisi on in 1976, a pilot being sucked out of the aircraft when a windscreen exploded and in 2008 a BA plane at Heathrow missed the runway and crash-landed. More recently, BA has been investigating prices of flights to some destinations that were being charged at 10 times the normal price owing to a ‘system error’ online. This is going to make people think twice when booking with the company. Opportunities While the above 2 sections focus internally, opportunities and threats highlight those factors that can influence BA externally. The lifting of the recession in recent months has allowed passengers to review their spending habits and hopefully create higher disposable income in households and allow the ‘loosening of the belt’ for those corporate company credit cards. BA need to carefully position their marketing strategies at the right time in order to capture these people with that bit of extra money to spend and the report will focus on this issue in the following few pages. BA sold its Gatwick hub airport for ? 1. 5bn, although this was reportedly at a loss (as BA originally paid ? 10. 1bn for it 3 years prior), it gave BA the opportunity to invest its interests elsewhere and concentrate on a smaller number of airports. BA also sold its interest in the London Eye – now sponsored by EDF, to focus on other projects. Threats BA has been hit by threats in recent years ranging from terrorism, bad weather, volcanoes and more recently the devastating earthquake and tsunami in Japan and the civil unrest in Libya. Numerous flights have been cancelled to the Libyan capital Tripoli costing BA millions of pounds. Following this, BA has been forced to cancel their entire summer 2011 season of flight programmes. The events in Japan have also affected BA’s programmes with flights to Tokyo disrupted. The case studies provided highlight how BA ‘went into meltdown’ following the heavy snow suffered in the UK during December 2010. The conditions caused hundreds of flights to be cancelled for both cargo and passengers and the title of the article ‘British Airways says bad weather could cost it ? 50m’ sums up the situation perfectly. The terrorist events in the USA in 2001 still continue to make passengers nervous of flying, especially Trans-Atlantic and this is always going to be a sensitive subject that BA would find hard to market against. By doing so, they would not want to seem like they are publicising terrorism but at the same time have concentrated their marketing strategies on the highest standard of comfort and ‘relaxability’. A final threat is shown in an article by the Telegraph where BA is ‘attacked’ by a social media Facebook campaign where Gatwick workers have criticised BA’s Terminal 5 at Heathrow calling it ‘shambolic’ and the page was even designed with videos showing the CEO of BA wrestling with baggage and trolleys. This damages BA’s reputation and makes a mockery of their brand. All of the factors mentioned above in the marketing mix and S. W. O. T. Analysis are important for BA to consider however if the company does not have a target market to aim their products at, the company would not be able to survive. British Airways Target Market and Positioning Strategy In order to ensure BA’s products are directed at the correct audience to maximise revenues and profits, careful market research needs to be invested in to find a target market. ‘The basis of target marketing is market segmentation’; which splits the market into groups of potential customers that have the same characteristics. From the 3 marketing strategies, it’s believed that BA use a ‘differentiated strategy’ as they focus on several specific areas of the market to target. The characteristics below offer ome possibilities that link all of BA’s customers together. Watch the News on television Celebrities Speak a 2nd language Middle/Upper Class Holiday in non-European destinations Read non-fiction In full time employment or retired Have higher disposable incomes By segmenting the customer base to determine a ‘target market’ BA split the market depending on the following variables: * Demographic – age, gender * Geographic – where the target is based * Geo-demographic – size of households, number of cars etc.. depending on location * Psychographic – lifestyle, attitudes Behavioural – the relationship between the target market and the product As the points show in the circle above, BA focus their marketing strategies on those that have higher income and appear in the middle/upper classes of the population, this is evident from the prices of their products and the quality of the service offered. Both genders are targeted equally with the age range (generally) being between 35 to 65. The BA advertising strategies are positioned to target those situations that their customers can relate to and dream about – i. . luxury holidays, comfortable flights and a reliable service. This concentrates on the behavioural variable. Geographically, as BA is a British company, the target market is centralised in the UK however following partnerships with fellow companies such as American Airlines for example, a wider global base is reached. BA have positioned their product away from their low cost budget competitors acknowledging that they offer a more luxurious alternative to cheap travel. Their positioning strategy can lso be seen in the ‘product class membership’ which again, separates BA’s service away from the Easyjets and Ryanairs. By doing this, BA have created their own competitive advantage and have taken an alternative route to satisfy other customers needs that are not centered around saving money. Marketing Recommendations In order for BA to evaluate how successful their target market strategies and their positioning tactics are, the report recommends that the company should see how many levels of ‘Maslow’s Hierarchy of Needs’ are being satisfied from a purchase of a BA flight. This can be seen in Appendix 3. Psychological needs: SATISIFIED: shelter from the cold, provision of food and oxygen * Safety needs: SATISIFIED: provision of a safe environment and reassuring customers * Belongingness and love needs: N/A * Esteem needs: N/A * Self-actualization needs: Possibly relevant to those who are over-coming their fear of flying. Secondly, BA could conduct marketing research to determine ‘why’ customers buy their products in the first place. This could be conducted as a quick questionnaire either in-flight when the customers are all in one place at the same time or as a mandatory set of questions when booking flights. This will help BA to see what criteria are satisfied during the stage of the ‘buyer decision process’. There are 3 possibilities however the report recommends that BA would come across the most popular varible below: * Routine Response Behaviour: Customers who are frequent flyers, possibly members of the Executive Club, they are aware of the low cost competition however have a loyalty towards BA and favour their service. Appendix 4 shows where the report deems BA’s product to currently be in the market. By carrying out the market research above and with the new strong group behind the company, the brand could move backwards in the graph and back and return to the growth stage. This can also be said of Appendix 5, by moving BA from a question mark in the Boston Matrix and positioning it in the ‘star’ category. The report recommends BA to further extend their marketing strategy to concentrate on ‘holidays’ and not just flights. This links closely with an interview carried out by ‘Marketing Week’ and BA’s Head of Marketing, Richard Tams. ‘We are devoting more and more of our reativity in any given campaign to talking about holidays’. BA should extend this further and working with tourist boards of exotic countries to promote cheaper package holidays with the support of the Government in those ‘further to reach’ luxurious locations. Tams states ‘we are looking to move BA. com to much more into the space of a t ravel website rather than a flights website’. The report strongly agrees with this marketing strategy and would fully support BA’s proposals. This widens their product mix and allows a larger more diverse target market to be captured. Conclusion The report has analysed the company British Airways firstly concentrating on the product mix and a S. W. O. T analysis. The report has described the company’s target audience and commented on the current positioning strategy of British Airways. The report has concluded with marketing recommendations that could be put in place to ensure the long time success of the company. Future events that British Airways will have to be aware of include the UK Government adjusting passenger air tax and carbon emission regulations. 2,682 words. Bibliography All referenced throughout. Books Jobber, D. 2001 4th edition ‘Principals and Practices of Marketing’, McGraw Hill International, P 810 * Kotler, P. 2010 9th edition ‘Principals of Marketing’, Pearson * Lamb, C. 2009 6th edition ‘Essentials of Marketing’, Neil Marquardt * The Chartered Institute of Marketing, LSBU lecture notes Websites All accessed between 24/03/2011 and 30/04/2011 * www. bbc. co. uk /news * www. dailymail. co. uk/travel/article-1369100/Libya-action-hits-British-Airways-flights. html * www. guardian. co. uk * www. google. co. uk/finance? q=PINK%3ABAIRY * www. iagshares. com www. letsstartthinking. org/quickreference/maslow-need-hierarchy. asp * www. marketingweek. co. uk/sectors/travel-and-leisure/airlines/qa-with-ba-marketing-head-richard-tams/3019560. article * www. news. airwise. com/story/view/1300492770. html * www. news. cheapflights. co. uk/†¦ /ba-takes-on-easyjet-on-gatwick-marrakech-route * http://phx. corporate-ir. net/External. File? item=UGFyZW50SUQ9ODMyOTJ8Q2hpbGRJRD0tMXxUeXBlPTM=&t=1 * www. telegraph. co. uk/travel/3366187/British-Airways-staff-attack-passengers-on-Facebook. html * www. thisislondon. co. k/standard/article-23431527-london-eye-looks-for-new-sponsor-as-ba-pulls-out. do * www. thisismoney. co. uk * http://uk. reuters. com/article/2009/10/21/uk-baa-idUKTRE59K1D820091021 * www. utalkmarketing. com/UTMImages/2/BA_terminal5_2. jp g Appendices 1. ) Group structure of IAG 2. ) BA advert 3. ) Maslow’s Hierarchy of Needs 4. ) Product Life Cycle 5. ) Boston Matrix ——————————————– [ 1 ]. www. iagshares. com [ 2 ]. http://www. google. co. uk/finance? q=PINK%3ABAIRY [ 3 ]. Lamb, C, 2009 ‘Essentials of Marketing’ 6th edition. Neil Marquardt,

A to Z Animal Profiles List By Common Name

Animals (Metazoa) are a group of living organisms that includes more than one million identified species and many millions more that have yet to be named. Scientists estimate that the number of all animal species—those that have been named and those that have yet to be discovered—is between 3 and 30 million species. The following is an A to Z list of animal profiles available at this site, sorted alphabetically by common name: A Aardvark - Orycteropus afer - An arched-backed mammal with long ears. Adà ©lie penguin - Pygoscelis adeliae - A penguin that gathers in huge colonies. African elephant - Loxodonta africana - The largest living land animal. American beaver - Castor canadensis - One of two living species of beavers. American bison - Bison bison - The majestic herbivore of the Great Plains. American black bear - Ursus americanus -  One of three North American bears. American moose - Alces americanus -  The largest member of the deer family. Amphibians - Amphibia - The first land vertebrates. Amur leopard - Panthera pardus orientalis - One of the worlds most endangered cats. Animals - Metazoa - The high-level group to which all animals belong. Arctic wolf - Canis lupus arctos - A white-coated subspecies of the grey wolf. Arthropods - Arthropoda - A highly diverse group of invertebrates. Asian elephant - Elephas maximus - The elephants of  India and Southeast Asia. Atlantic puffin - Fratercula arctica - A small seabird of the North Atlantic. Atlantic white-sided dolphin - Lagenorhynchus acutus - A most colorful dolphin. Aye-aye - Daubentonia madagascariensis - An odd-looking prosimian of Madagascar. B Badger, European - Meles meles - The mustelids of  the British Isles, Europe, and Scandinavia. Baleen Whales - Mysticeti - Bar-headed goose - Anser indicus - Barn owls - Tytonidae - Bats - Chiroptera - Beaver, American - Castor canadensis - Birds - Aves - Birds of prey - Falconiformes - Bison, American - Bison bison - Black rhinoceros - Diceros bicornis - Black-footed ferret - Mustela nigripes - Blue-footed booby - Sula nebouxii - Blue whale - Balaenoptera musculus - Bobcat - Lynx rufus - Bornean orangutan - Pongo pygmaeus - Bottlenose dolphin - Tursiops truncatus - Brown bear - Ursus arctos - Burchells zebra - Equus burchellii - C Caecilians - Gymnophiona - California sea hare - Aplysia californica - Canada goose - Branta canadensis - Canids - Canidae - Caracal - Caracal caracal - Caribou - Rangifer tarandus - Carnivores - Carnivora - Cartilaginous fishes - Chondrichthyes - Cats - Felidae - Cetaceans - Cetacea - Cheetah - Acinonyx jubatus - Chordates - Chordata - Cichlids - Cichlidae - Cnidaria - Cnidaria - Common dolphin - Delphinus delphis - Common seal - Phoca vitulina - Crocodilians - Crocodilia - D Dugong - Dugong dugong - Dusky dolphin - Lagenorhynchus obscurus - E Echinoderms - Echinodermata - Eland antelope - Tragelaphus oryx - Elephants - Proboscidea - Eurasian lynx - Lynx lynx - European badger - Meles meles - European common toad - Bufo bufo - European robin - Erithacus rubecula - Even-toed ungulates - Artiodactyla - F Firefish - Pterois volitans - Frigatebirds - Fregatidae - Frogs and toads - Anura - G Galapagos land iguana - Conolophus subcristatus - Galapagos tortoise - Geochelone nigra - Gastropods, slugs, and snails - Gastropoda - Gavial - Gavialis gangeticus - Giant anteater - Myrmecophaga tridactyla - Giant panda - Ailuropoda melanoleuca - Giraffe - Giraffa camelopardalis - Golden-crowned sifaka - Propithecus tattersalli - Gorilla - Gorilla gorilla - Gray whale - Eschrichtius robustus - Great white shark - Carcharodon carcharias - Greater flamingo - Phoenicopterus ruber - Green poison dart frog - Dendrobates auratus - Green sea turtle - Chelonia mydas - H Hammerhead sharks - Sphyrnidae - Hares, rabbits, and pikas - Lagomorpha - Hawksbill sea turtle - Eretmochelys imbricata - Herons, storks, ibises, and spoonbills - Ciconiiformes - Hippopotamus - Hippopotamus amphibus - Hummingbirds - Trochilidae - Hyenas - Hyaenidae - I Insects - Insecta - Irrawaddy dolphin - Orcaella brevirostris - Ivory-billed woodpecker - Campephilus principalis - J Jellyfish - Scyphozoa - K Koala - Phascolarctos cinereus - Komodo Dragon - Varanus komodoensis - L Lava lizard - Microlophus albemarlensis - Leatherback sea turtle - Dermochelys coriacea - Lemurs, monkeys, and apes - Primates - Leopard - Panthera pardus - Lion - Panthera leo - Lionfish - Pterois volitans - Lizards, amphisbaenians, and snakes - Squamata - Lobe-finned fishes - Sarcopterygii - Loggerhead turtle - Caretta caretta - M Mammals - Mammalia - Manatees - Trichechus - Marine iguana - Amblyrhynchus cristatus - Marsupials - Marsupialia - Meerkat - Suricata suricatta - Mollusks - Mollusca - Monarch butterfly - Danaus plexippus - Moose, American - Alces americanus - Mountain lion - Puma concolor - Mustelids - Mustelidae - N Neandertal - Homo neanderthalensis - Nene goose - Branta sandvicensis - Newts and Salamanders - Caudata - Nine-banded armadillo - Dasypus novemcinctus - Northern cardinal - Cardinalis cardinalis - Northern gannet - Morus bassanus - Northern bottlenose whale - Hyperoodon ampullatus - O Ocelot - Leopardus pardalis - Odd-toed ungulates - Perissodactyla - Orca - Orcinus orca - Ostrich - Struthio camelus - Owls - Strigiformes - P Panda - Ailuropoda melanoleuca - Panther - Panthera onca - Pelicans and relatives - Pelicaniformes - Penguins - Sphenisciformes - Pigeon guillemot - Cepphus columba - Pigs - Suidae - Polar bear - Ursus maritimus - Primates - Primates - Pronghorn - Antilocapra americana - Przewalskis wild horse - Equus caballus przewalskii - R Rabbits, hares, and pikas - Lagomorpha - Ray-finned fishes - Actinopterygii - Red-eyed tree frog - Agalychnis callidryas - Red fox - Vulpes vulpes - Reindeer - Rangifer tarandus - Reptiles - Reptilia - Rhinoceros, black - Diceros bicornis - Rhinoceros, white - Ceratotherium simum - Rhinoceros iguana - Cyclura cornuta - Rodents - Rodentia - Rodriguez flying fox - Pteropus rodricensis - Roseate spoonbill - Platalea ajaja - Ruby-throated hummingbird - Archilochus colubris - S Saola - Pseudoryx nghetinhensis - Scarlet ibis - Eudocimus ruber - Sharks, skates and rays - Elasmobranchii - Shoebill - Balaeniceps rex - Siberian tiger - Panthera tigris altaica - Skates and rays - Batoidea - Skunks and stink badgers - Mephitidae - Snails, slugs and nudibranchs - Gastropoda - Snow leopard - Panthera uncia - Somali wild ass - Equus asinus somalicus - Southern tamandua - Tamandua tetradactyla - Sponges - Porifera - Spectacled bear - Tremarctos ornatus - Squamates - Squamata - T Tapirs - Family Tapiridae - Tiger - Panthera tigris - Tinamous - Tinamiformes - Toothed Whales - Odontoceti - Tuataras - Sphenodontida - Tufted titmouse - Baeolophus bicolor - Turtles and tortoises - Chelonia Tytonidae - Barn owls - W Wandering albatross - Diomedea exulans - Waterfowl - Anseriformes - Whale shark - Rhincodon typus - White rhinoceros - Ceratotherium simum - X Xenarthrans - Xenarthra -